It is challenging to find a technology entrepreneur who understands the world of business. Many entrepreneurs will believe their product or idea will be the best gift to humanity, but fail to develop a successful IT strategy for the long term success of their company. This is where Madhubalan Kesavan comes in; CEO of W2S Solutions, a web and mobile apps development company. His primary task is to ensure IT strategy of your idea will serve your company’s business strategy. His in depth experience in Enterprise IT helps customers to differentiate themselves from their competitors.