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Top Digital Transformation Trends in the Automotive Industry

The automotive industry is one of the largest data-driven industries in the world. With the growing trend of mobile technology and things like artificial intelligence, machine learning, and the internet of things, among others, this all has put the automotive industry in a state of disruptive transition. With this, the automotive manufacturers are facing fast-changing customer needs since they are now demanding a digitally enhanced experience.

In the midst of all this, the automotive industry is forced to incorporate technological offerings. This has commenced has a new path of automotive future trends that will shape the future of the automotive industry. Since we are already in 2020, digital transformation companies are tasked with creating something effective or productive, such as apps for the automotive industry so that the customers can have seamless connectivity with the service.

Next-generation innovations are all set to make an impact in this digital economy and maybe beyond the competitive advantage for the industry.

With that being said, in this post, we will look into the automotive future trends that will drive the industry further for a better tomorrow.

Let’s get started.

#1 Improved car-buying experience

We all know how stressful it is to buy a new car. From choosing a car to selecting a budget, finance, and whatnot, it is a heck of a process. Finding a solid loan is itself a daunting task that we don’t consider the most enjoyable way to spend our time. However, with the advent of technology, things are changing in the automotive industry.

car sale

For example, Toyota has partnered with some digital transformation companies to create an augmented reality (AR) system that requires no mobile application whatsoever and enables users to get to know the car models without even requiring setting foot in the brand showroom. Not only Toyota, but Audi is also following the automotive future trends by creating its VR (virtual reality experience) that allows users to configure the car models of the future. The concept of virtual showrooms is a reality now and is allowing car dealers to save money by saving costs on the infrastructure.

Read Also – How AR Technology will drive Travel App Development in the future?

#2 Personalized driving experience

One of the most happening automotive future trends that will shape the automotive industry is the personalized driving experience. With the inclusion of artificial intelligence and IoT in the arena of automotive, that day is not far when the car adjusts the air conditioning, radio, mirror, and seat, among other settings, each time a new driver enters.

driving experience

According to experts, the industry is working on developing an AI system that can read the mood of the driver as well as the passengers. This will work wonders in many ways. Imagine your car alerting you when you get distracted or fall sleepy while driving. This personalized driving experience is something that will make the car ride more comfortable and safe for people and their families.

#3 Security

With the increase in demand for rental car services, people won’t think twice before syncing their smartphones with the rented car. Do you have any idea what happens to your data when your device is connected with the car? Data threats are happening all the time and in every industry. With the amount of data being collected, it is time for users and manufacturers to make data security a major priority. The latest models of the vehicle manufactured boast innovative technology. That means the key fob, steering, breaks, and even the engine, are hackable.

Security

We have all seen this in movies where the cars get hacked and cause severe trouble. If hackers are able to access user data that is linked to the car, they can easily manipulate the vehicle without your consent. The safety of automotive connectivity is going to be a great topic of debate by the larger public. This is going to push the automotive manufacturers to make data security their top priority.

#4 Predictive maintenance

Cars and other vehicles are machines, and machines require regular maintenance and service in order to deliver top-notch performance. While vehicles now can keep track of time, distance traveled, mileage, and more, it would be wonderful they can store the data and remind the drivers of the potential threats and issues looming their vehicle.

Predictive maintenance

According to industry experts, one of the automotive future trends will be about vehicle data being stored on the cloud network that the user can access whenever required. This will notify or alert the driver when issues like the taillight about to burn out, faulty brakes, or some engine trouble might happen. Although predictive maintenance is still just a nascent subject that hasn’t been streamlined yet, a study shows that there was a 30% increase in uptime by truck drivers that predicted failures 30 days in advance, with 90% accuracy.

Read Also – How is Virtual Reality(VR) going to change the modern world in 2020?

#5 Remote updates

One thing that the automotive industry is thoroughly working on is to provide remote updates to the users. Putting it in simple terms, the future car owners won’t have to set foot in a mechanic’s shop.

Remote Access

With remote access, automotive manufacturers will provide technology updates recall information, and safety updates, among others, without you requiring visiting your local mechanic. All thanks to always-on connectivity, the users and manufacturers will be always connected.

#6 Better customer experience

It is expected that the automotive future trends will see a drastic change is customer experience. Previously, the voice control systems and the navigation in most vehicles were said to be slow or clunky. Well, it took at least five minutes for the car’s voice control system to process the information put the user.

customer experience

Thankfully, with the likes of artificial intelligence and machine learning, manufacturers are improving the customer experience by integrating powerful systems that easily synchronizes with your smartphone. This will give users a seamless experience while driving the car with features like real-time voice actions, up-to-date navigation, and much more.

#7 Seamless connectivity

Last but not least, the automotive sector is partnering with digital transformation companies to develop apps for the automotive industry that will provide seamless connectivity experience to the customers. That means users can stay connected to their favorite systems, apps, entertainment, and music.

Seamless connectivity

On the other hand, kids can stay connected to their favorite apps and games and even get a handle on their homework while getting back home from school.

Read Also – Top 10 Digital Transformation Trends in 2020 to keep an eye on!

Final Words

The automotive future trends are all set to take the world by storm. And if you are in the industry, it is your time to upgrade and adapt to the latest technologies to stay competitive in the ever-changing market.

Why IT Matters for a Successful Enterprise Digital Transformation

Digital transformation is the procedure and strategy of utilizing digital technologically to change how businesses function and serve their customers. The phrase has become omnipresent in the digitization era. This is because every firm, regardless of its industry or size, increasingly depends on technology and data to operate more efficiently as well as deliver value to the customers.

The process of digital transformation uses digital technology and tools to renovate or improve existing processes, which involves replacing or strengthening slow, archaic, tedious, manual processes with efficient, easier, and generally automated processes. As a result, the way each department operates changes dramatically.

Digital Transformation in Today’s World

The most fundamental question that arises before opting for digital transformation is why is there a need to replace the long-standing procedures and workflows that get the job done. This is because digital transformation not only involves several costs but also a notable commitment to make it all work.

However, digital transformation is worth all the money, efforts, commitment, and human capital because it will eventually become a necessity for survival. Additionally, the following are four reasons to show why digital transformation matters.

  1. Increased Efficiency

Digital transformation is meant to make workflows and processes faster, more efficient, and easier. So, instead of spending multiple hours processing the paperwork, an employee can form digital workflows to automatically and seamlessly move documents to their correct locations. Additionally, the employee would no longer have to perform mundane and repetitive tasks.

This provides the employee with extra time to focus on more revenue-centered activities. Thus, it enables you to make more efficient processes and systems, which in turn lets key projects and tasks to move forward more quickly.

Read Also –  Securing Solutions in the Race to Digital Transformation

  1. Enhanced Customer Experience

Adopting digital transformation lets you eliminate points of friction encountered by your customers. For instance, if new customers of clients need to fill several documents, automating and digitization that process would lift a huge burden off their shoulders. This results in higher customer loyalty.

  1. Increased Profits

According to a survey conducted in 2017, more than half of the CEOs acknowledged that digital improvements have resulted in increased revenue. This is understandable as well, as it enables the employees to focus on revenue-generating strategies, attracts new customers, keep existing customers engaged, and keep up with the competitors.

4. Face the Competition

Just like you want to benefit financially by implementing digital transformation, your competition also would. You would need to take into account distinctive competitive strategies in order to establish your business above the competition.

Read Also – Digital Transformation In 2020: Lessons Learnt The Hard Way

Impact of IT on digital transformation

Since the integration of IT with companies, enterprise success has gotten better significantly. However, major digital transformation programs were conducted by enterprises with zero or limited involvement of Chief Information Officers (CIOs).

This could mean that your business might be going through practical challenges at the time of implementation because the workforce did not support the program.

Currently, IT help businesses with –

  • Differentiating value to business
  • Adding innovative value to your business for enhanced market competitiveness
  • Accelerating time-consuming business functions with innovative technologies
  • Preventing business from outage techniques, technologies, and failures

On the other hand, in case the enterprise CEO utilizes IT properly, the outcomes will be remarkably better.

IT as Corporate Visionaries

The following are some of the benefits provided by CIOs of the enterprise.

  • They understand your current business infrastructure better as well as aid you with better things than what you have presently.
  • They will play a huge role in the latest technology adoption by the employees post and during transitions.
  • They possess a better grasp of tools, technology, and innovation needed to boost your business.
  • They will aid your business with greater directives on infrastructure and budget challenges when it comes to choosing the right vendor.
  • Finding a flexible yet simple way to administer your business’s software investments is extremely difficult in the absence of IT, as they know your business model in a better way than anybody else in the company.

Read Also – Why Enterprise Transformations Fail: It Comes Down to One Thing

Why IT Matters?

To stay competitive in the current fast-paced business environment and to scare away upstart competitors, established companies must embark on a complete digital transformation journey that utilizes their current IT capabilities.

In this journey, firms need to modernize inflexible and old systems of record while employing products, such as in-memory computing platform in order to access current data in ways that were not previously possible. And this is where IT comes to the rescue.

Set up systems-of-record transformation

While newer firms have been digital since their inception, established organizations are usually at a disadvantage in the case of digital transformation, as they generally have to cross hurdles like disjointed systems, siloed data sources, and inefficient processes.

But you cannot acquire the most from the next-generation consumer engagement and insight technologies and platforms without upgrading your back-end programs of record.

Use cloud

Digital business needs a secure, flexible, reliable, enterprise-ready, AI-enabled IT infrastructure. As a means of making a delivering value to consumers and driving innovation for business, cloud computing is drastically transforming the competitive business landscape.

Accept and embrace the agility, security, and scalability of the cloud to change your internal operations, create innovative products, strengthen customer relationships, and deliver high-end, new services.

Established firms require a cloud mitigation technique to guide their modification journey. This technique should determine which current applications need to be upgraded and which existing application could be moved to the cloud.

Related Article – Digital Transformation Technologies that will dominate Enterprises in 2019

Invest in modern growth approaches for success

Greater agility is amongst the key goals of being a digital business, and it is crucial to thrive in the industry. To maintain the market and business demands, your development needs to be flexible and fast. You must embrace agile development practices and processes, such as cross-functional, self-organizing, collaborative teams to motivate the developers.

To establish an extensible and flexible architecture, consider employing a modular architecture that uses APIs (application program interface) and microservices to improve service and product quality. This will also help you adjust to dynamic needs more easily to achieve your business goal faster.

Conclusion

Digital transformation can prove to be a long journey. To attain success, you need to make your firm’s digital transformation strategy as well as capabilities on a foundation of processes, systems, cultures, talents, security, enterprise governance, and investments that support ongoing innovation and utilize your investments in current capabilities.

For a smooth digital transformation, the IT departments need to be trained properly regarding how to keep open systems working efficiently and secure. Moreover, IT departments may become meaningful agents for upgradation within their enterprise if they are knowledgeable and confident about the way they can empower the rest of the staff.

Securing Solutions in the Race to Digital Transformation

Digital transformation means the integration of digital technology in all the areas of the business, fundamentally altering the way you operate as well as deliver value to your customers. It is a cultural change, which needs organizations to consistently challenge the status quo, get comfortable with failure, and experiment often. Sometimes, this may mean walking away from old business processes that firms were built upon to embrace newer practices.

However, it is not the company but the customer who is driving the change. Most of the businesses decided to implement digital transformation strategies to offer enhanced customer experiences and satisfaction.

This is because if the customer is not satisfied with the services of a company, they might shift to another company instantly. Not only digital transformation engages the customers but also prompts them to stay loyal and buy from your brand. According to a study at MIT, companies with digital transformation are almost 26% more lucrative than their peers.

How Digital Transformation is Influencing the Way People are Doing Business?

Digital transformation is now a critical need for all the business due to rapid changes in customer expectations and behavior, new economic realities, industry and ecosystem disruptions, and innovation in emerging technologies.

Technology is amongst the crucial part of the digital puzzle. To remain relevant, businesses must know exactly where the technology is headed, and to stay on top of every shifting digital trend.

Digital transformation: The good

The recent trends in digital transformation consider how customers want to interact with technology and also how people work as well as connect with the work environments. So, it is safe to say that digital transformation allows for more possibilities for both employers and their employees.

For instance, without the help of digital technology, how would companies providing remote-based work function? Or, how would the huge number of freelancers or independent contractors out there support their jobs?

1. People who cannot work for hours together due to a family member that needs special care, students who wish to earn while studying, or those who cannot work 9-5 can now work due to digital technology.

These people may be highly efficient in their work and prove to be a treasure for the company. So, business can form a team with highly dedicated and the best members as well as reduce operating expenses significantly. Moreover, the business can hire even those who live in a different city or even continent.

2. Digital transformations let businesses conduct market research, gather feedback, and test new products fairly easily. The business can contact its customers in multiple ways excluding calling them.

3. Digital transformation allows the business to automate several job functions, and at times, customer interactions. The use of artificial intelligence (AI) and robots ensure more efficient and faster response than a human operator.

Read Also –  A Guide to Digital Transformation and Cloud Migration

The Freedom of Flexibility

Usually, everyone spends a lot of their work hours on routine activities. They tend to repeat tasks that do not need great creative or technical skills. This is where digital transformation helps – it encourages the employees to be more efficient through automation, standardization, and subsequent digitization of these recurring procedures and tasks. And greater efficiency means more time for things, which are of high importance.

Let us take a customer service team. Here, flexibility might prompt more personal conversation or individual contact with a customer. Embracing the ideology of digital change in customer service lets teams optimize the consumer experience.

The customers, today, want quick and immediate solutions and answers to their problems and questions. Working towards digitally transformed customer service, the executives gain the flexibility of focusing on the manner in which they interact with the customers rather than giving them one standardized answer.

There are many tasks, such as billing inquiries, return requests, or password reset options, which could be performed by an AI instead of a customer care executive. The executive can operate upon building new and developing existing customer relationships.

Related Article – Digital Transformation Technologies that will dominate Enterprises in 2019

Additionally, digital transformation provides the customer with flexible payment options that offer discounts and enhanced credit capacity, optimize cash flow. The customers also feel free to interact with the business whenever and wherever they want to through the internet. Moreover, the customers spend as much time as they want to on a business’ website without being watched by anyone. This flexibility has significantly widened the customer base for most of the companies who are present online.

In manufacturing businesses, robots and AI can more flexibly and effectively manufacture products. The manufacturing process can be carried out throughout the day and night. Even the precision is unmatched if the process is conducted by a machine.

Keeping Up with Digital Transformation

  • Think Quick in Terms of Innovation

As you must have heard, change is the only constant. Therefore, strive for greatness and innovation now to stay competitive.

  • Embrace the IoT

The Internet of Things (IoT) has arrived and is the key to create your innovative experience. Daily objects are connected to the internet now, like a fridge that analyses if you are low on food and places order on your behalf. This will not only create new opportunities for marketers but also prove to be beneficial for customers and businesses.

Related Article – Top 10 Digital Transformation Trends in 2020 to keep an eye on!

  • Adapt to the New Requirements of Customers

Never ignore the new needs of your customers or they will ignore you. Keep on interacting with your customers to know what they desire in a product and make changes in your product accordingly.

Conclusion

Digital transformation is revolutionizing the way customers and businesses interact. With everything becoming digital, businesses have a chance to interact with global customers. On the other hand, even customers can transact with a business located in a different city or country. Digital transformation also lets businesses interact with their customers on a more personal level through feedbacks, emails, FAQs, and customer service.

However, it also increases the competition and to emerge as a ruling business, a firm should be quick in terms of innovation, keep their customers happy by fulfilling their needs, embrace the technological advancements like IoT.

digital transformation company

W2S Solutions Ranked One of the Top Software Development Companies in United States

In November 2019, TechReview published a new list of companies that are recognized as the best software developers in the United States. We are very pleased that the W2S Solutions has earned their trust and has been nominated on this list.

We are proud of the nomination and this is one more proof of the high quality of our services and trust in the market. It is a great honor that encourages us to make new discoveries and, at the same time, increases our responsibility. Continuous improvement is what drives our company.

To publish a list of the best developers in the USA, the TechReviewer team analyzed over 500 different companies. An in-depth analysis of our company helped put us on the list of the best.

Without the trust of our customers and their appreciation of our services, we would not have received such a high rating from TechReviewer. We want to thank them for giving us attention. Our team is committed to developing quality software products and applications for customers around the world. Thank you!

About TechReviewer.co

TechReviewer is a trusted analytical hub that carries out studies and compiles the lists of top development, design and marketing companies. Specializing in B2B tech companies, Techreviewer’s mission is to help businesses make informed decisions and find optimal vendors that meet the high requirements for providing quality services.

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Best 100+ Mobile App Development Companies Across The World In 2019

GoodFirms Recognises W2S Solutions for Indigenous Custom Software Development Services

Charging the Utilities Industry with New Technology

The utilities sector represents a category of those companies that offer basic amenities. Such as electricity, water, dams, sewage services, and natural gas. Although they make profits, utilities are elements of the public service landscape as well as are therefore heavily regulated.

Just as all business models change, utilities industry is no exception. Utilities companies are conducting business processes and operations differently currently than they did twenty years ago. The industry is welcoming the introduction of the latest technologies and innovative products. Increasing customer expectations are leading the industry to be more customer-centric.

Customers now have many alternatives and may switch providers in case they are dissatisfied with the company’s services. Therefore, utilities firms are adopting varying strategies to compete and build customer’s confidence. The latest technologies aim to improve procedures and enhance customer service by offering a more personalized experience, self-service solutions, and lower costs.

But for now, let us focus on recent trends, including the rise of grid modernization, facilitating new workforce, implementing digital tranformation, and intelligent automation.

Grid Modernization and Microgrids

The utility industry is transitioning towards more scattered energy sources. This is why the companies face a crucial choice, consider this opportunity to adapt and improve or take it as uncertainty and collapse.

Favorably, the most prominent firms are considering to modernize power grids by implementing microgrids. With microgrid implementations and grid modernization, the advanced system can:

  • Offer revenue to utility during grid outages.
  • Save on transmission as well as fuel costs
  • Distribute power effectively
  • Give predictive analytics along with maintenance

By definition,

microgrids are energy generation systems, which have the ability to break apart from the main grid and go on to power isolated facilities in the absence of a larger electrical grid. These microgrids offer reliable, continuous energy to community service to critical business, schools, first responders, community service organizations, and other necessary facilities post a natural disaster.

The grid modernization is already taking place. This trend does not follow the norm, as these changes are happening already. In fact, it is not unreasonable to envision customers possessing up to 5 autonomous grid devices at once – a home battery, a rooftop solar system, a smart water heater, an electronic vehicle charger, and a smart thermostat. These devices would function of a microgrid to offer efficient resources whenever needed, during days as well as nights.

grid modernization

For instance, PG&E or Pacific Gas and Electronic has almost four million users in the San Francisco Bay area. Post getting set-up on the contemporary grid, PG&3 would possess more than 20 million devices to conduct on a single grid. These advancements can be administered with ease with smart technologies and autonomous grid enhancements although they are so many in number.

Recently, the NGA or National Governors Association said it will offer assistance to New Jersey, Maryland, Rhode Island, and New Mexico for modernizing its electric grids along with addressing topics like electrifying the heating sector, improving system resilience, and integrating electric vehicle charging networks and clean energy. Because of these modifications, governors are looking for solutions to upgrade their state’s structure.

Automation will go along with it, with grid adaptations. AI or Artificial Intelligence, predictive analytics, ML or machine learning will play a huge part in these modernizations. However, a fully autonomous grid possibly would not happen for a while. The reason being humans still make more efficient judgments than robots.

But, predictive analytics and AI are now being regarded as decision support. Smart algorithms and AI, in a supportive role, can lay out several scenarios and results, letting the human-controlled make the most suitable decision moving forward.

Read Also – Six critical mistakes that are pushing digital transformation far from reality

Facilitating New Workforce

Companies need to know how they are interacting with new customers and meeting system demands while offering safe, affordable, and reliable energy, as the utilities industry develops. For this, they will need experts who enable the companies to compete in the digital arena. However, businesses are finding it challenging to hire such experts.

Facilitating New Workforce

New advancements in digital and technology transformations demand that the employees learn completely new skill sets because everything from planning to customer and field service is changing quickly. This has formed a pronounced skill gap between the aging workforce and expertise required to make and administer grids of the future. Therefore, the companies much adapt as well as offer new infrastructure, technologies, and business processes.

So, utilities companies must take action to get new tools and invest in their workforce. These investments allow the companies to educate and train the current workforce. This will not only keep the existing workers up-to-date and happy but also appeal to the newer generation of employees. It will also bridge the workforce skill gap.

Digital Transformation

The digital twin is an augmented model of a product, process, or service. This pairing of the physical and virtual worlds allows the monitoring of systems and analysis of data to head off problems even before they occur, develop new opportunities, prevent downtime, and even plan regarding the future by employing simulations.

Currently, digital twin market is booming, with the possibility of reaching $35.8 billion by 2025. The utilities firms are among several asset-intensive industries set to benefit a lot from these technologies.

digital transformation

A digital twin is a virtual model that is used to attain both predictive and real-time insights on performances. The leading companies are putting digital twins into practice in order to test analytics both predictive and real-time. While running such tests virtually, the digital twins are maximizing companies’ successful results, while trying to attain tasks in digital world, without any fear of real-world hit and miss.

Through these digital trials, companies save a massive sum of money, as the trials are carried out in digital space. As digital twins test and predict solutions, firms can adjust the algorithms to ensure success even before launching them in the real world.

Read Also – A Guide to Digital Transformation and Cloud Migration

Intelligent Automation

intelligent automation

It is the automation of the processes of a company, including general corporate-level and specific task-level processes. Through intelligent automation, a company will boost its productivity and improve its employee and customer experience because it will help make intelligent decisions through rigorous case studies and analysis and avoiding duplication of data.

Conclusion

With so many changes taking place in the utilities industry, firms looking forward to leading the transformations need to remain open and nimble to new technologies, thoughts, and processes.

Customers anticipate the best in the current service-oriented world. Moreover, if they are not acquiring what they desire with one firm, they can go to another service provider fairly quickly. This is why it is becoming increasingly necessary for the entire utility industry to embrace digital transformation.

Six critical mistakes that are pushing digital transformation far from reality

Digital transformation stats in 2019

Approximately 85% of business leaders think that they have a timeframe of fewer than two years to make giant strides into digital transformation initiatives. Moreover, about 34% of enterprises already undergone digital transformation in the past three years.

These figures are gaining a fair share of attention as people are starting to believe in digital transformation, and the practice is related to it. While these figures paint one side of the story, do note that digital transformation is one of the most preached but equally confusing topics in the business world. There have been instances when even the senior-most leaders have put their wrong foot ahead. While numerous businesses are merely developing and flourishing based on how effectively they are transforming in the digital age.

How to define digital transformation?

Digital transformation is the process of making logically connected cognitive changes in your business process (on the business as well as customer side) for improved customer experience, better productivity, data-driven approach, relevant goal setting, and the overall business approach.

Overlooking customer mind mapping

The just established upfront and digital transformation are baseless without setting customer-oriented goals. It requires through mind mapping of the customers. The essential exercise will lead you to use professional research tools like fishbone diagrams, tables, charts, and analysis. It, in turn, allows you to have an insight into the mind of your most probable customer.

customer mind mappingAfter in-depth mind mapping of your customers, you should be having complete clarity on matters like customer expectations, the bridge between your business goals and customer expectation. The process should also successfully empower you to predict the next best customer-oriented business strategy precisely. It should also outline the dimension of competition which your company may need to recalibrate.

Disruptive digital transformation leaders are working hand-in-hand with new-age founders and entrepreneurs to kick start the digital transformation process. It should completely coincide with business incubation and establishment. You can find the most innovative company that can help you with technology consulting and an all-round versatile marketing approach. It is bound to lead you to ultimate business success within the best possible time.

Related Article – A Guide to Digital Transformation and Cloud Migration

Blindness at business priorities & goals

Digital transformation can never mean a blind idea of using technologies. Neither is about simply adopting but not adapting to applications, tools, and digital resources for the millennial generation. Digital transformation is an absolutely logical and very reasonably conceived project in any business of the 21st century. The focus should always remain on de-cluttering your digital transformation journey. It can be done with steps and tasks that can be scaled in the long run. Company vision and decently farfetched goals purely lead them.

blindness in businessEvery digital transformation practice (whether on client site for the backend business process) should be logically connected to one or more business use cases with clear priorities. It should be a graph building activity that can model your digital transformation with utmost clarity. It should not confine your focus on localized digital transformation. It will be piloted around your highest USP area. It is generally either the customer engagement side of marketing or maybe business intelligence in your core business process. All things and ideas should bring about a disruptive digital transformation has to be deep-rooted around your properties, and the platform should thoroughly verify them.

Not keeping CX at no. 1 on outcome list

It is not a fool’s play that technology thought leaders keep ranting about the importance of a customer-centric business. Any business which is not able to thoroughly understand the mind of the customers, their needs and expectations, is undoubtedly going to fail in the long run. As we try to bridge customer expectations and requirements for the digital business landscape, this is precisely where customer experience or CX comes into the picture. For a layman, customer experience imparted by a digital business is a collective canvas painted by the capabilities and level of satisfaction reached.ignoring user experienceLeading web and mobile app development companies build core differentiators pivoted around CX imparted by the client. The power and genuineness of the concept are pretty evident. Businesses are hell-bent on taking the pole position around overall outstanding customer experience. For a more viable approach, the ultimate goal of every task, digital transformation pursuit should lead you to a massive contribution to customer experience. The margin of customer experience enhancement is a viable metric for the success of your digital transformation efforts.

Finding siloed transformation effects

Transformation is well connected and supremely embedded project that runs through each process and task of business. Many businesses generally try to find the progress of path-breaking results of a particular transformation effort. Then they look for results in a specific department of their business. It is an immature approach to deal with it. It is all about the collective impact that elevates your business under the light of transformation and not just a particular task.transformationFor instance, business accounting earlier operated through paperwork files and folders. Now you have started using niche accounting and invoicing software. It will depend a lot on factors that lead you to an increase in the magnitude of customer experience. It will also include customer engagement, onboarding process, and service rendered. It is wise to restrain from finding isolated results in business with superficial efforts.

Not connecting the dots

Digital transformation should be conceived with a bottom-up augmenting approach. It should not be driven or affected by any preconceived notion. Nor they should provide an intuitive insight that leads you to the wrong path. A proper system of logically connected digital transformation efforts should become a self-sustainable and self complimenting system. One task is always benefiting the other with its results and achieves goals.

not connecting dotsFor instance, if your company is practicing data analytics for BI, it should become the foundation of your content marketing strategies. It should consequently derive mobile app marketing and engagement analytics. The collective efforts and results from these projects should lead you to super bright insights for the primary requirement and a disguised marketing plan. Once you have a clear-cut marketing plan, you can use the impact of the marketing plan to confidently allocate a more significant portion of the budget into it. That should be easily verified by data analytics practices where it all started. It should connect all the dots and ultimately come out like a ring that sustains on itself and helps your business automate digitally.

Mixing business-side with customer-side

Various digital transformations have died a cruel death due to the intermixing of the business and customer side goals, tasks, and priorities. It is essential to see the effects of transformation on the whole and focus on the bigger picture reflecting the imprints of your digital business footprints. But, your efforts and planning should never be affected or confused based on fine-line differences and matter of your business idea.

Best performing technologies for digital transformation

Cloud computingcloud computingDigital transformation is being catalyzed by various such products that are serving niche purpose and ultimately decreasing the survival cost of businesses within all classes. IaaS-based products like AWS are promoting the core digitization. On the contrary, various SaaS-products are helping companies maximize their productivity, effectiveness, and overall profitability with the business.Cloud is also making it possible for niche services like real-time location data services and delivery management systems. These are now becoming micro-retail business products that can be put into widespread use for a scaled customer base among new start-ups in the Indian ecosystem.

Data analytics, BIbusiness intelligenceSaaS-based products and highly specialized approaches for adopting data-driven business mechanisms have led to the onset of data analytics fame. Data analytics is now strategically targeted to fuel business goals and make predictions and forecasting models for sales and customer engagement.

There are various digital marketing tools, mobile app analytics tools, and strategies that are put to use under the label of data analytics. It can be backed by warehousing that ultimately achieves the goal with business intelligence.

ML and Artificial Intelligence (AI)machine learningMachine learning practiced for achieving high-level artificial intelligence is fuelling the trends. Better customer engagement and intelligence-driven customer experience are making way through chatbots artificially intelligent agents and voice-based assistants. The likes of Google Assistant, Siri, and Bixby have driven voice-based AI to widespread use. Approximately 72% of users with voice-activated speakers use it for daily routine.

AR VRAR VRAugmented reality is massively contributing to the e-commerce customer experience by letting people try the products or even making them fit in case needed. Various e-commerce sites like Lenskart for spectacles are allowing people to use augmented reality kits. These kits are enabling people to try the frames and spectacles which they want to buy. It is creating a magnetizing effect and having a gradually sustained impact on sales patterns. On the other hand, virtual reality is another multimedia technology that is building an immense impact on creating virtual e-commerce stores giving rise to V-commerce.

Bottom line

It is essential to understand that your digital transformation project and enthusiasm for the same should not die out under the burden of confusion. A clear vision is required behind using the right products and technologies, including the tools. It should be an extremely sophisticated, well-planned effort to use the techniques which you may need. There should be no fear of missing out on technologies or FOMO as per the millennial slang.

You should first analyze a reasonable need for a particular technology in your business. Further, understand its direct impact both in the short and long term. Once you are clear on the prospects and have a refined perspective, you will be in a better position to drive your digital transformation journey. It is more effective and cost-effective and highly productive lines of business and commerce.

digital transformation company

A Guide to Digital Transformation and Cloud Migration

As long as businesses exist, the question of how they can be more productive will exist as well. In fact, if you aren’t already considering how you can optimize your workforce for greater productivity today, then you may find your organization lagging behind the competition.

This is particularly of concern in an era of business where technology develops at such a rapid pace. Developments are flipping entire industries on their heads and causing companies to grapple to find the best ways to invest, implement and adjust to these new innovations. But how should you get your organization started down the road to greater digital compliance? Between juggling your daily operations and researching these new solutions, it’s no surprise that businesses often have no other choice than to stick with their outdated tech (which can contribute to a number of missed opportunities).

The solution for many is to comply with Digital Transformation and Cloud Migration best practices to ensure that the tools you decide to use are properly integrated into your company workflows, culture and communication methods.

But First: What Are Digital Transformation and Cloud Migration?

Unlike an actual piece of technology you can purchase—such as a new Live Tracking System or mobile application— Digital Transformation and Cloud Migration are both better defined as an ideology or service that you can introduce to your current tech strategy.

Let’s start with Digital Transformation, or DX. This business process can be simply defined as the use of technology to not only replicate an existing service or workflow, but to replace it with a more time- and energy- efficient system. It’s important to note that successful DX is more than deploying new technology into your business and considers the following as well:

  • How clearly and preemptively leadership communicated the change
  • The level at which daily workflows and procedures were modified to include new technologies
  • How widespread new tools are implemented across the company
  • The amount in which people directly affected by this change were involved in the transformation

As a single facet of a larger Digital Transformation initiative, Cloud Migration adopts new, internet-powered solutions to the ways that businesses store their information, access tools and communicate with internal and external personnel. Cloud Migration is defined as “moving data, applications or other business elements to a cloud computing environment.” While there are many different methods to perform cloud migration, all of them include moving information and services on localized—often on-site—centers to public cloud infrastructures, allowing simpler accessibility, security and IT management.

So where, exactly, is the intersection between Digital Transformation and Cloud Migration? Since many, if not all, modern digital tools offer cloud components, businesses can execute their DX plan by focusing on migrating current practices to the cloud or by ensuring that tools found to replace them are powered by the cloud.

Read Also – SaaS vs. PaaS vs. IaaS: What’s The Difference and How To Choose?

Perform a Manual Workflow Audit

 The first step to enacting Digital Transformation and Cloud Migration in your business is to audit your existing, most outdated work processes. After all, how can you hope to build upon your current digital situation without a comprehensive understanding of where you stand?

workflow audit

Audits are an effective method to glean insights on your manual workflows—be it data entry, customer emailing or inventory management—to pinpoint the specific aspects of the workflow that can best be improved through digitization. Workflow audits can also help you find any areas within your business that rely on faulty information, and with 60% of B2B professionals evaluating the health of their data as unreliable, this is an essential aspect of the audit for every business to consider.

The correct frame of mind when auditing is to find the single workflow that has the greatest opportunity for improvement. Starting your Digital Transformation with just a single workflow helps you understand the process before rolling it out across the entire company.

Here are a few key aspects of your audit to consider when finding the right workflow to digitally optimize:

  • Does this workflow use multiple tools with overlapping functionalities?
  • Does this workflow result in multiple human errors or mistakes?
  • Does this workflow require menial, repetitive tasks to be completed?
  • Does this workflow rely on physical documentation or data that could otherwise be included in a digitized storage system?

Research New Tools

Once you’ve chosen which workflow you want to digitally transform and migrate to the cloud, you can begin to choose new digital tools to replace outdated structures. As with any major change to your business practices, the first step to choosing a new solution is research.

research new tools

Although the tools you select should be specific to the workflow you want to digitally transform, there are some universal boxes that every digital tool should check off for your business. This includes features like:

  • Ease of scalability so you can use the same tools as you grow
  • Integration capabilities with software and services you currently use
  • Services hosted through the cloud for greater accessibility and connectivity

Still not sure where to begin? Below, we’ve shared a few resources where you can learn more about cloud-migrated tools for Digital Transformation: 

  • To learn about designating roles you can read through Techopedia’s insights on Project Management Software. This piece of technology gives businesses a digital platform to clearly define each project, update the status of each task at the individual or team level and track time spent on the project for more accurate invoicing. Many businesses already use a PM system, so migrating to a cloud-friendly alternative could be a simple way to begin the DX process.
  • To learn about improving connectivity explore W2S Solution’s article on 5G and the ways that IoT technology will impact mobile development for businesses. As the next and most advanced iteration of cellular networking, 5G will make powerful improvements to download speeds and mobile security and better sync all of your devices currently connected to the internet.
  • To learn about digitizing communication check out 8×8’s resource page on Voice over IP, which explores the similarities between cloud-powered telephones like VoIP and more traditional forms of communication. Because its services can grow or shrink to meet your current demands, VoIP is a great option for those considering to digitally transform their communication methods.
  • To learn about simplifying repetitive tasks visit HubSpot’s blog post on how workflow automation works. Automation for businesses exists to take the most repetitive, mind-numbing tasks that your employees face every day and have a machine perform them instead. This HubSpot article is a great resource for those unfamiliar with automation software, as it begins by examining how the different principles of business, such as human resources or financing, can benefit from automation.

Read Also – Reasons Why Everybody is Using Cloud Mobile Apps

Brace with Change Management

 When your business is charting unknown waters, what strategies are guiding the ship in order to ensure you make it back to familiar land? Especially if your employees are not accustomed to using high-grade technology in their day-to-day work, you should instill the guiding principles of change management within your company culture to ensure that these adjustments go as smoothly as possible.

change management

At the organizational level, there are several benefits to change management, but for Digital Transformation and Cloud Migration specifically, this change ideology helps ensure long-term success with your new digitized practices. This is because change managers help deter employees who are averse to new business practices, which enables faster implementation of technology and return on your initial investment. Change management is also an important element of DX strategy because, when practiced regularly, it will guarantee that you have the necessary communication channels in place to disseminate all essential information on these new digital tools.

Change management is equal parts proactive and reactive: that is, preparing for change before it occurs as well as acclimating to its aftereffects. Managing every aspect within your control is prudent to minimize the change and lessen its impact.

  • In the reactive stage of change management, you can prepare for tech implementation by rolling it out at a time and in an environment that works best for you. Schedule your tech changes during slower seasons of the year to give your team the time they need to explore these new tools and the many capabilities they offer. Similarly, you can pilot your digitized workflow at a small scale by selecting a few of your most tech-savvy employees to try out this new software and sharing their discoveries across the company.
  • In the proactive stage of change management, the most essential element to consider is effective and transparent communication. In the first few weeks of implementation, end-users and team leaders will need to coordinate with each other to ensure that the new technology is indeed a good fit for the company. Vetting concerns and criticisms through an established system of change feedback will help your organization receive the candid and critical insights that are needed to guarantee that you’re operating at 100% productivity and tech proficiency.

Has your business recently undergone a Digital Transformation or migration to the cloud? Share your experiences and insights in the comments section below.

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