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How is Virtual Reality(VR) going to change the modern world in 2020?

Posted by: Arul karuppannan Posted on: September 20, 2019 , ,

Virtual Reality(VR) in 2020

Virtual reality is undoubtedly seeping into the lives of smartphone users, digital buyers, and completely improvising the digital space holistically. With the continually expanding trends, VR market is expected to raise and evaluate around $160 billion by 2023. There are potential signs of numerous other businesses promptly adapting the technology for more significant applications of VR. The companies are presently taking time to build mature, long-lasting, and highly impactful digital solutions that involve usage of multimedia related technologies like virtual reality.

Taking out the company from the smokescreen created by new technologies is something important at this point of time. Which every Founders and CTOs can do at the moment. Building the right solutions that may increase profitability should also help your business look more realistic. It gives a picture of a better prepared landscape at the moment. Creating the proper roadmap and crafting digital solutions that are a perfect blend of human experience and virtual reality, should be on target. It helps in immense value creation as VR is expected to change the technology business world; while we march past 2020.

Difference between virtual reality and augmented reality

The core difference between VR and AR is the inclusion of real tech landscape in 2019. Virtual reality is all about creating completely digital, near-to-real experiences using graphics, image processing, and various other sensory networks. Whereas, augmented reality is about building an interface between real-life objects that interact with virtual reality components, to make new concepts that drive business agendas and improve customer experience. The Apple measuring app ‘Measure’ lets you measure objects in various dimensions and face recognized emoticons are some of the examples of AR. Whereas, intensified graphics and lifelike 3-D experience in gaming are complete applications of virtual reality.

Best examples of how VR is going to change the modern world in 2020

Touch screen projections

touch screen

Virtual reality is expected to team up with IOT-based solutions that are capable of bringing a humanistic edge to digitally enhanced interiors. We can expect digital projections of mobile app controls, smart home, and all other types of controlling and maneuvering in our day to day lives. Imagine, years from now, you will be capable of using your hand as a touchpad, with the complete mobile dashboard flexibility for adjusting all the features and controlling mobile apps.

Apart from this, we can expect touch screen projections of home center controlling various smart home appliances. They will all be operated with projections on walls, sofa surfaces, and tables with the added convenience to users.

VR in e-commerce, V-commerce

VR in e-commerce

It is one of the most talked-about applications of virtual reality. E-commerce is soon going to change forever with the help of virtual reality. Companies are reported to be working on virtual reality-based e-commerce stores that will allow you to gain lifelike shopping experiences even before you buy their products online. It will enable users to perform all other buys and check out related tasks through digital systems.

It has been truly inspiring for big brands to carry out such initiatives for consistent innovation, MasterCard and Swarovski have recently collaborated to build a virtual e-store. The store allows users to gain real realistic lifelike shopping experience while buying crystal and crystal-made products offered by Swarovski. The payments can be made through the newly devised digital payment service by MasterCard.

Hyper immersive gaming

hyper immensive gaming

The gaming industry is extensively adopting virtual reality, and it doesn’t seem to slow down any soon. The breathtaking success of mobile app games like Pokémon Go are motivating the industry to explore better possibilities, with the help of virtual reality. Recently developers are succeeding exceptionally well in experimenting with new games, that deployed mixed reality technology and brings out an addictive gaming experience.

It is a hyper immersive gaming experience because of the high degree of interaction between game characters and players. It is contributed by specific activities that can be performed while interacting with those characters through all sensory options. For instance, there are certain games where the main characters can interact through sensory touch, fed also talked for directing them further.

Holographic computing with VR

holographic

Holographic computing is leaving the architecture designing industry stand with the help of virtual reality. Designers are now empowered to use holographic computing for a more targeted approach that might allow them to build a virtually real model with the help of VR technology. It is a highly convincing application of VR, helping people develop more excellent products. It helps them enable possibilities of greater mobility in the real architecture designs and also visualize more realistically, through virtual reality for extensive detailing of architectural designs.

Digital disruption in travel and tourism

travel & tourism

Virtual reality technology is quickly entering human lives and also establishing itself in homes. People are extensively browsing VR powered websites that are offering localized travel and tourism experiences. It is a great turn around before buying their packages and other products, services independently. Virtual reality is well capable of giving a very real lifelike experience of travel. It also helps you establish recipes of traveling to specific destinations and then drive their business agenda. The strategies are superimposed upon highly interactive, intriguing, and captivating solutions.

Related Article – How AR & VR are redefining retail?

Word of caution about VR

Virtual reality is a part of the subject, but businesses and digital solution makers should be cautious about rigorous using and accessing the usage of AR, VR, and MR. These technologies are highly capable, and their ability stands beyond the questionable mark. At the same time, it is crucial not to lose the touch of a human approach. The product developers should now undervalue the importance of emotional engagement while customers use digital experience a lot for helping your businesses be more sustainable.

Final word

Innovative mobile app development companies realize the quantum of sincerity that lay behind extensive applications of virtual reality. Now it is up to the new age entrepreneurs and experienced founders to solve highly critical problems of social and commercial value, that can occur through the problem-solving ability of the overall digital solution. Making and improvising an existing real solution should help us mature the interface of virtual reality and digital solutions.

Finding new problems and solving them with the virtual reality will help us dig deeper for realizing the core potential of the technology. It all depends on the problem-solving ability of the overall digital solution. Making and improvising existing real solution will certainly help us mature the interface of virtual reality and digital solutions. Ultimately, finding new problems and solving them with the help of virtual reality will help us dig deeper for realizing the core potential of the technology itself.

VR Company

How AR & VR are redefining retail?

Posted by: Maran kavin Posted on: August 12, 2019 , , , ,

AR & VR in 2019

The time has gone when augmented reality and virtual reality were immature technologies, and now they are creating a massive impact completely. With over 8.9 million AR/VR headset sold in 2019, it can be clearly understood that customers are acknowledging the beneficiaries of the technology. The technology is expected to keep up the fantastic run of continuous sales growth with AR/VR headsets is predicted to count sales over $9.7 billion by 2020 as per statista. The AR/VR headsets can be considered as a reflection of our customers, and its accessories are still considering AR/VR technology.

It is an unquestionable fact that customers fondly accept AR/VR, and people are eagerly looking for creative applications with multimedia technologies. Therefore, the motive of any upcoming technology remains to create immense business value. The objective is to help businesses be more efficient and highly profitable in the coming years due to its effect. AR and VR are doing the same for the retail sale business across a multitude of industries.

Here are the most spectacular uses of AR and VR that are redefining retail business

E-commerce

Upcoming e-commerce companies like lenskart and fashion-related stores are using user-centric trial, and fitting functionalities in their e-commerce set up. Businesses are trying to enrich the overall customer experience by providing a pseudo test or a complete fitting, of whatever products, consumers may wish to buy. Just while sitting in front of the digital devices before ordering it in reality. It is a highly engaging functionality which e-commerce businesses are looking to execute at a dynamic scale and also would imply for magnetize high customer engagements for consistent growth in sales.

V-Commerce

The onset of e-commerce that induced a world of innovation with m-commerce that revolves around mobiles. Now there is a newly flying term called the V-Commerce. V-Commerce is the concept of using AR/VR technology for building a virtual store, where people can browse through top selected products available in the virtual store. The virtual stores are near to reality and offer very realistic shopping experiences. They are crossing the hurdle of geographical constraints and also provide a brand-new, highly innovative, digitally disrupting the customer experience.

Digital payments service giant MasterCard and an accessory brand Swarovski have collaborated to build up a virtual store. The store offers crystal and crystal made products and help you check out with a newly rolled out digital payment service, provided by MasterCard.

Automobile

Virtual reality (VR) is continuously raising the bar of the automobile design process, and a virtual element for designing is the next upcoming practice, in the automobile industry. Companies like Volvo are aggressively involved in testing out the method of extensively using virtual reality for designing their products, and also visualize them more vividly in a three-dimensional space. Apart from this, the customer experience is also improved in the automobile arena with augmented reality practices. People are given a near to really feel of the car interior and also shown a realistic model of concept cars with the help of virtual reality.

Real Estate

Residential real estate businesses are involving virtual reality in their company for magnifying their sales number, since the past 4 to 5 years. There is a trending practice of realtors using virtual reality, for creating vivid pre-owning property experience by giving a full experience of the sample flats and dummy properties. They are going to replicate on large-scale. It is adding sheer vividness to the real estate buying experience thoroughly. They are looking for a confirmed approach for making realistic models. Also, making a reasonable decision before their prized investment.

Jewels and precious items

Ornaments and valuable items generally cause hindrance of their high-end cost, for providing real customer experience, for the most probable customers. Making your customers avail a practical wearing experience or a complete look and feel of a super precious jewel on a large scale is simply a finance intensive operation. AR/VR is solving the problem to a great extent as jewel brands are looking to craft web apps that uses augmented reality. It is to help customers virtually try these super precious, costly jewels and make a confident decision of buying them for a complete satisfaction.

Interior decor & furniture

Interior decor and furniture businesses are all about providing richer interior experience and an overall feel that is created by exquisitely blended colors and subtle designs. The major players of the respective industry are using virtual reality to offer very realistic, highly detailed, and super extensive dummy models and samples of furniture and entire interior decors. It is greatly expected of them to reap better benefits in the long run.

Fashion industry

Fashion boutiques and trendsetting fashion brands are using augmented reality to offer realistic designs and a more convincing trial and fitting experience. They aim to lead the industry with new trends in providing a magnificent customer experience that may help them traverse the sector with healthy patterns.

Major advancements in business with AR VR

Market lead / Innovation

It is undeniable that extensive usage of technology with augmented reality and virtual reality ascertains, major advancements in business in terms of an innovative branding solution. Thus ensuing market lead which these companies are expected ought to create. Any new technology generally becomes a dimension of healthy business competition, and AR/VR is no different. Highly profitable businesses with volume sales are affording high-end AR/VR solutions for improving the customer experience at a large scale.

Better CX

The millennial generation is witness to have a clear intention, of going with brands, products, and services that offer augmented value, in terms of extraordinary customer experience. Businesses that focus on and improved customer experience give themselves a competitive edge over others for creating chances, consistent sales, and decent growth in the upcoming time.

Increased branding scope

Branding is one of the most integral parts of the overall marketing operations of any business. AR/VR are multimedia related technologies causing frontal changes in companies. They are improving the vision for branding, their products and offer an enriched customer experience. Earlier, people were using off-line means to publicize and implement branding solutions. There was an instant zeal to turn towards digital marketing. Now they are looking to be the king of AR/VR applications that are building excellent tractions, for brands in upcoming years.

Final word

Retail sales have been rocking the cradle of commerce in business since eternity. The trending ways that have had their ride to maturity and downfall that have simply transformed businesses and also held and be more profitable. AR/VR seems to be significant players that will be the core differentiators. Our markets function and let the customers perceive their brand in a Broadway. You can make use of these extravagant technologies of today with the help of top-performing, leading web and mobile app development companies. They are professionally offering skillfully crafted mobile apps for 360° digital transformation and better sales, in the future. Artificial intelligence, here and we are going to be the next big thing on the technology landscape, and we can expect them to drive digital disruption as the world verses past 2020.