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Why not having a business app can be Fatal for your Startup?

The Resonance of Startup Ecosystem

Your curiousity to know “Why not having a business app can be fatal for your startup,” is legit. In a country which is briskly pacing itself to become a nascent startup ecosystem, it is an imperative for the entrepreneurs to innovate and be vigilant with every sigh. The classical tech-biz digest from W2S focuses on two celestials of the business universe:

A Startup & its Top Business App

The Math Involved

A Startup is nothing more than the business problem it solves. By a few founders or just one, a startup calls for some handsome investments in the form of a sweat, perseverance and uncounted hard work. Startups work hard on the differentiators entailed them. This is a basket of ideas that they superimpose on a product or service.

Once there was a time when the target customers would happily suffice with an engaging website, now the mobile centric world has brought down the crux to free business apps for the customers. Yes, there are some other conventional sources are definitely counted to grow the business, but it is a must for every startup to find the best business app suitably. However, with the advent of developing technologies, corporates are now evolving around new domains to capture every hook and corner of consumers’ attention to build a sustainable market for their products and services.

“An average mobile user spends 2 hour 15 mins surfing different applications.”

With increasing usage of mobile phones or rather smartphones by consumers (and customers, and there is a difference between the two), it has become a new age lane of competition to improve the customer experience right from the word go. While the product still gains the primary attention, neuroscience dwells over the customer experience largely; al taken care by the right business app for your startup.

It takes more than just straight efforts to gain a good ROI off your startup initially, something which should have a fresh perspective to deal and penetrate in consumers’ market, i.e., through mobile apps for your business.

“Out of all the challenges faced by startups, the mammoth one is to connect and engage with the people, pique their interest and gain their trust in a short span of time.”

“An average smartphone user has 60-90 apps installed on the mobile phone”

Even though consumers may find websites for all conveniences but only to a limited extent, so the startups have to take an extra mile to build their brand among people; effectively possible with a smart freemuim business apps. These apps help consumers to grab all the information about the product and service being offered and also play an excellent marketing tool for startups. Some may be free of charge; some may be the top apps however charged for the same depending upon the business offered by the startup.

Reasons why not having business apps can be fatal for a startup?

  1. Not accessible by customers at all times

Even if a startup does carry an excellent website on the front, but it may not be available to customers every time just for the reason that they are more reachable through their smartphones. It takes an extra but of time to scroll through websites or some other source for a finding of the product or service.

  1. Ineffective customer engagement

Customers always want to reach for their products or services at a single click, to say. Your website may be too good to offer what your customers need but there are specific lags just for the simple reason. They may not go on spending time on those large websites now and then when they are in need of something badly.

  1. Bring on the competition

As a startup, it critical to compete with the existing competitors. With increasing awareness among the consumers, they want to have their needs fulfilled in the most innovative ways entailed with a rich customer experience through mobile business apps. It is interesting to note that not all startups happen to work through business apps for customers, so if yours is a go-getter, then your startup business should give you a leap forward than others in the competition.

  1. Low Brand and Recognition

Your business app for customers can give your startup a value proposition regarding both brand and recognition. Let us put it differently:

  1. Brand- An app can create brand awareness about your business, your products and services and all other information that customers want to know. Or the other way round, not having the app can instil low confidence on the part of the customers. They may not be having the kind of brand awareness which you think your business will inculcate in their minds through your business’ website.
  2. Recognition- You may not get correct statistics about the visits on your business profile and offerings through the The gold of the digital age, ‘data’ is best procured through a business app.

 

  1. Go direct for loyalty

Consider yourself to be in the place of a customer and imagine going back home from work, and you come across some banners and hoardings at one go, or let’s say five to six brands. So what’s next? You may notice just two or three of them to the maximum or even none at all. Here the point proves itself.

You being an entrepreneur of a startup and adopt any such kind of channel to grasp the flickering eye of your customers; I guess you will have the same reaction just like you gave in the above example.

Any mode of marketing can be fruitful for your startup but to have the edge over others, something more needs to be done to be in constant touch with your customers.

CONCLUSION:

Hope that was a good insight about the repercussions of not having the business apps for customers. One can confidently conclude that for doing business through a startup irrespective of the area or region or the kind of product or service you offer, if you want to survive and prosper in today’s corporate world, linking your business through business or mobile apps with your customers will be way to generate revenue for the startup. 

Creating some of the best apps for your business will help your startup to get a smooth yet running path to beat the heat in the ever growing market.

Are  you searching for a Business App Development Company? Your search ends here:

Email ID : bd@w2ssolutions.com 

Contact Number: +91 73387 73388

 

GoodFirms Recognises W2S Solutions for Indigenous Custom Software Development Services

W2S Solutions is an Indian IT Company, an leading expertise in providing custom software to SMEs and startups all across the globe. Headquartered at Chennai, India the company has 5 more development and sales offices around the globe including the USA and Canada. Founded in 2010, the company has journeyed a long way providing some of the ace digital services for mobile app development, web design and development, iOT, Artificial Intelligence, AR/VR, Open Source  development,  big data analytics, and the latest hybrid app development.

The team at W2S Solutions believes in learning from each other and working with each other in all hemispheres and not only work. For a typical project undertaken by the firm, the senior management team helps the young lot to understand the visionary ideas and their market scopes, while the younger lot keep the freshness of the latest technology in the firm. And thus, the team understands the key secret to a successful project undertaking.

The team started operating at Austin office in 2010, with providing custom software for key industries like finance, healthcare and business operations management. With skill expertise and a passion to meet the quality ends, the firm saw a booming growth within a year; and provided a promising hub for reliable software customization services. This makes the firm stand apart and listed as one of the Top Software Companies in Austin at listing and review platform – GoodFirms.

Attributes of GoodFirms’ research:

The comprehensive research process, undertaken by GoodFirms, ranks the companies, boosts their online reputation and helps service seekers pick the right technology partner that meets their business needs. Each company that participates in the research gets evaluated on the basis of three major parameters – Quality, Reliability, and Ability. However, the initial research is based on primary and secondary research work, conducted in-house, and through data available from various sources, true to the platform’s understanding and knowledge. All the further research and evaluations are based on the reviews submitted by the company’s clients.

At GoodFirms, a detailed research shows that W2S Solutions is completely focused and dedicated to small business including all types of small and medium enterprises, startups and local businesses providing them with an optimized and most cost-efficient app or CMS development. The client requirements are analysed and a best suitable service is decided, before taking any project on hand. The team then works extensively to design and develop a unique client brand oriented plugins and themes for their WordPress venture. For providing unique CMS development services the firm is expected to be listed as Top WordPress Development Companies across the globe, at GoodFirms.

The firm has resources and talents to develop and deploy the native as well as hybrid app development. The executive team believes in choosing the best technology, rather than the available resources, to meet the requirements of the project rather than the available resources; which not only brings innovation and creativity to the project but the essential optimization to the projects. Their understanding of chief technical solutions for the business and the skill-set makes them a forerunner for the prestigious list of top Indian App Developers at GoodFirms.

About GoodFirms:

As the name suggests, GoodFirms is a dedicated community for IT services seekers and providers. A maverick B2B research and review platform that helps prospects find the best IT developers, across the globe, that can meet their business requirements and beyond. Having said so, it offers a solid platform for companies and software vendors that want to sow seeds of reputation management just so to mark their hard-earned stature in the industry across the globe.

Looking for a top-notch Software development company in Austin? Reach us for any queries or any Software Development needs.

Email ID : bd@w2ssolutions.com / Contact Number: +91 73387 73388